The Branded Moment
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How a fashion website claimed ownership of one of the biggest brand weeks of the year
How a coffee company turned valuable real estate into a revenue stream
How a regional burger chain created international fandom
How & why brands are going oversized to capture attention
Thoughts & learnings from the biggest organic & natural foods trade show
How an olive oil brand leveraged partnerships to expand their category
How a candy brand drove relevancy 40 years after launch through innovation
What 50 Years of SNL Can Teach Us About Brand Relevancy
Observations from a week in New Orleans for the big game
How a bagel chain leveraged partnerships to achieve a $54M valuation
How a coffee chain enhanced brand image via an elevated restaurant concept
How a celebrity-turned-entrepreneur navigated her first big CPG brand launch